Mobile Marketing Platform

15:41, 05/05/2020

Mobile Marketing Platform

With the ability to extract, analyze and provide near real-time data using DPI solution, the Mobile Marketing Platform can exploit this data source to provide marketing solutions to match with customer preferences, locations, interests as well as certain time frame. This marketing solution yields a far more attention efficiency compared to traditional Internet marketing platforms.

 

Some functionalities of media scripts:

- On-redirect scripts on mobile devices: display advertising content on a mobile browser as soon as the user redirects (under certain conditions)

- Location-based scripts: display advertising content or send commercial messages when users move to certain locations such as shopping malls, stadiums or music concerts, etc.

-Scripts based on preferences and users: target only certain groups of users based on predefined criteria from customer behavior and interest analysis when advertising a specific service or product.